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Growing Your Creative Business: How To Work With The Tourism Industry

12-Feb-2016 1:28 PM | Kimberley White

Developing your craft business is about more than just creating beautiful products. You need to find customers for your products and the tourism industry can play a key role in helping you widen your markets. Business Gateway, in partnership with Craft Scotland, is hosting a Craft Tourism workshop for makers in Argyll and Bute on Thursday 25 February 2016 in Inveraray.

The tourism industry continues to grow, contributing billions of pounds each year to Scotland’s economy, with more and more opportunities appearing for makers in pop-up shops, festivals, hotels and as part of the local visitor attractions.

Craft, both contemporary and traditional, is an important part of Argyll and Bute’s tourism ‘product’.  Many visitors want to shop for unique gifts and souvenirs and if possible meet the people who make these products. Tourism companies are always looking for new ideas and are keen to make contact with quality makers who can offer an engaging experience to individuals or groups of visitors, or supply locally produced crafts.

This workshop will be an opportunity for makers to learn the best ways to work with the tourism and travel industry to maximise their impact and sales.

The day will have a varied content and will include presentations on behalf of Craft Scotland, tourism operators, Business Gateway, VisitScotland, Argyll and the Isles Tourism Co-operative and makers already working with tour operators. The format will include interactive sessions, tips and tricks for retail merchandising and how to add value to your products, as well as giving the opportunity to network and swap ideas.

This workshop will run from 10am to 4pm on Thursday 25 February 2016.

Location: Loch Fyne Hotel & Spa, Shore Street, Inveraray PA32 8XT

This event is free to attend. If you are a maker based in Argyll, please contact the Business Gateway team to book your place by calling 01546 604 555 or email business.gateway@argyll-bute.gov.uk.

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