Five designers have been selected to take part in Scotland’s first ever textile and fashion showcase in Hong Kong.
The five fully funded designers were chosen by a panel of expert judges including Director of Graduate Fashion Week, Martyn Roberts, David Watts, Fashion Business Advisor and former Business Support Manager at the British Fashion Council, SWG3 founder Andrew Fleming-Brown and Chris Hunt, founder of Scotland Re:Designed. The designers will promote Scottish fashion and design to Hong Kong consumers, media and industry at a series of pop up shops and exhibitions.
The successful five designers include luxury knitwear brand Cats Brothers, Elizabeth Martin Tweed, menswear designer Kestin Hare, textile designers MYB Textiles and printed silk specialist Silken Favours.
Cabinet Secretary for Culture, Europe and External Affairs, Fiona Hyslop, said:“Scotland is home to a thriving textiles industry with an annual turnover of £756 million which supports 9,500 jobs. Scotland Re:Designed is a fantastic opportunity to promote Scottish fashion in Hong Kong and I congratulate each of the five designers who were successful in securing a place at this prestigious event.”
Chris Hunt, founder of Scotland Re:Designed, said:“We are delighted to be able to support five Scottish businesses in developing their brands further in the Far East through sponsorship from the Scottish Government. This showcase in Hong Kong will provide an unparalleled experience for the designers and will give them the chance to connect with invaluable contacts in the Hong Kong fashion, design and manufacturing industries.”
The SRD Hong Kong Showcase was first announced by First Minister Nicola Sturgeon following her visit to Hong Kong in July.